H.R. 2691 – USAID Branding Modernization Act

AI-Generated Summary

Updated April 14, 2026 at 5:05 AM UTC

The USAID Branding Modernization Act lets the head of the U.S. Agency for International Development decide how the agency’s overseas programs are marked, including what logos, insignia, or even the U.S. flag can be used. It also requires an audit within a year to check that partners funded by USAID follow any new branding rules.

Key Provisions

The USAID Administrator may set rules for using USAID logos, other agency symbols, or the U.S. flag to identify USAID programs abroad.
Within one year of the law’s passage, the USAID Inspector General must report to Congress on how well implementing partners are complying with the agency’s branding and marketing requirements.

Legislative Activity

Stay on top of the latest movement without scrolling through every action

1 earlier action

HouseIntro Referral Latest Action

Referred to the House Committee on Foreign Affairs.

Foreign Affairs Committee

May 14, 2019

View full timeline

HouseIntro Referral

Introduced in House

May 14, 2019

HouseIntro Referral

Referred to the House Committee on Foreign Affairs.

Foreign Affairs Committee

May 14, 2019

Bill Text

Latest available legislative text

Reading Mode

Raw Text PDF XML

Introduced in HouseIssued May 14, 2019

I

116th CONGRESS

1st Session

H. R. 2691

IN THE HOUSE OF REPRESENTATIVES

May 14, 2019

Mr. McCaul introduced the following bill; which was referred to the Committee on Foreign Affairs

A BILL

To authorize the Administrator of the United States Agency for International Development to prescribe the manner in which programs of the agency are identified overseas, and for other purposes.

1.

Short title

This Act may be cited as the USAID Branding Modernization Act.

2.

Authorization for branding

(a)

In general

The Administrator of the United States Agency for International Development (USAID) is authorized to prescribe, as appropriate, the use of logos or other insignia of the USAID Identity, or the use of additional or substitute markings including the United States flag, to appropriately identify, including as required by section 641 of the Foreign Assistance Act of 1961 (22 U.S.C. 2401), overseas programs administered by the Agency.

(b)

Audit

Not later than one year after the date of the enactment of this Act, the Inspector General of the United States Agency for International Development shall submit to Congress an audit of compliance with relevant branding and marketing requirements of the Agency by implementing partners funded by the USAID, including any requirements prescribed pursuant to the authorization under subsection (a).