Mr. Speaker, I commend to the attention of my colleagues the following article by former General Electric Chairman and CEO Jack Welch. Jack Welch provides an important lesson in corporate management to those who don't understand what makes…
Mr. Speaker, I commend to the attention of my colleagues the following article by former General Electric Chairman and CEO Jack Welch.
Jack Welch provides an important lesson in corporate management to those who don't understand what makes an economy grow. Growth comes from businesses that are constantly striving to make themselves more competitive in a global marketplace.
As the article points out, many in the media believe a story isn't complete unless there is some bad news. Sometimes I think if the modern media had existed in biblical times, it would have written, ``Moses laid down the Ten Commandments today, Five of which were immediately denounced by civil rights and environmental activists.''
Jack Welch's article makes for instructive reading about why our economy just posted one of its strongest performances in recent memory.
The `But' Economy
(By Jack Welch)
Guess what? There is an economic recovery under way, but
you never would have known it last week when earnings reports
came out. Even though many companies from battered sectors--
including some companies left for dead just two or three
years ago--recorded positive results, their successes were
almost universally reported with the word ``BUT'' prominently
featured. The stories in the papers and on TV went something
like this:
Sales were up--but analysts warned that cost cutting
explained most of the gains.
Earnings were up--but the mood of optimism was tempered by
concerns about global competitiveness.
Cash flow was up--but the company still faces harsh tests
in coming months.
Now, I am not claiming that the economy is fixed. It's not.
And there are, obviously, challenges ahead if a full recovery
is going to occur. It's undeniable, however, that most
companies are posting significantly improved results. Not
only can millions of hard-working people celebrate--they
should. They've earned the right. That's why we can't rain
all over the their efforts--their motivation and innovative
spirit and can-do attitudes. Those good feelings, as any
economist will tell you, are key drivers of company
productivity and consumer confidence. The fact is a recovery
will be a lot harder if we keep saying ``but'' about damn
good news.
Two particularly glaring ``but'' stories from last week
come to mind--Xerox and Lucent.
Xerox has been through the ringer. It's had accounting
difficulties. It's paid millions of dollars in fines. It has
experienced market-share erosion from product misses and
noncompetitive costs, and its employees and shareholders have
suffered. Two grueling years later, however, Anne Mulcahy and
her team appear to be turning the ship around. The company
reported that its earnings grew 18% in the third quarter.
From the reporting on it, though, you would have thought the
company was still taking on water. The good results, it was
reported, mainly came from cost cutting. Of course they did!
While innovation is the lifeblood of business, cost
competitiveness is a given if you want to win in the global
economy.
Lucent is an even more dramatic case. For the first time
since March 2000--that's 10 quarters--the company actually
posted a profit, thanks to the persistence and creativity of
Pat Russo, her top team, and tens of thousands of employees.
It was time for a party. But Lucent's turnaround was spray-
painted with ``but'' this and ``but'' that. The company's
good results were subjected to the usual harangue about
telecom industry spending and attributed mainly to cost-
cutting. Oh no--not that again.
The good news out of other sectors got much the same
treatment. Time Warner, which has angered its shareholders
for a couple of years now, reported increased revenues and
operating income in the third quarter. That news was pretty
much lost in commentaries about the continuing saga of the
company's Internet activities. Meanwhile, Citicorp and a slew
of other banking industry giants were showing sensational
results. What did you hear? Reserve provisions for bad loans
were down. This ``but'' could have actually been cast as
``because.'' For instance, ``Earnings were sensational
because, among other factors, reserve provisions are down as
a result of improved risk management and a stronger
economy.''
Of course, you have to wonder--why all the grumpiness? Why
has every cloud got a dingy gray lining? There are probably
many reasons but two come right to my mind.
Go back to 1999, the last year that positive results were
routinely reported. There was no ``but'' economy grousing
then. And that's exactly the problem. The media (and pretty
much everyone else) believed that trees did indeed grow to
the sky. Very few asked, ``How solid are these results? How
long can they last? Will these markets grow forever?''
When the bubble burst, a lot of people got burned--and not
just shareholders. Many people in the media had hyped
companies that flamed out because they were based on
unrealistic business models or turned out to be rotten to the
core. They felt burned too. Today, when the media reports
good news, it feels safer to stick ``but'' in every sentence.
The other reason is political. Back in the days of Clinton-
bashing, the ideological divide in the country seemed like it
couldn't get wider. Well, it has. Bush-hating has pushed it
to new levels. Never before have Democrats and Republicans
been more vitriolic in their disdain for each other; it feels
like war. And frankly, what would be worse for the Democrats
right now than an economic recovery? That's an awful big
battle to lose as the election approaches.
Now, I'm not suggesting ``irrational exuberance'' again.
First of all, it's not warranted (yet) and giddiness about
the economy didn't really help last time. And I'm also not
asking that people forget what happened during the boom. Some
companies and executives absolutely earned the right to get
nothing but disrespect and doubt.
If we are ever to get competitive again, though, we can't
indiscriminately put a negative spin on what is legitimately
good news. We live in a global economy; India and China get
stronger and better every single day. To have a fighting
chance, companies need to get every employee, with every idea
in their heads and every morsel of energy in their bodies,
into the game.
The facts are, companies are not bricks and mortar, but
people, with blood and sweat and tears. People are the reason
for the recent recovery, and people are the reason it will
continue--if it does. That's why we need to tell the people
who have earned it not ``but,'' but ``Bravo.''